Product manager, a profession with a future!
Want to start as a product manager? Every company that offers products or services needs successful product management. With this home course you ensure that your business continues to innovate and optimize products to stay one step ahead of the competition!
The product manager is part of the marketing department. Learn everything about market research. You learn to distinguish different target groups and draw up a segmentation strategy. Product development, the product range policy and the life cycle of products are also covered.
You advise before the product is under development or respond to the various development phases. You ensure that your company offers the best service.
A good product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat.
do you want...
- develop and market a new product
- know what is involved in product development
- stay ahead of the competition by perfectly aligning your product with the customer
- grow within your company or promote to a management position
- study wherever and whenever you want, at your own pace and in your own way
Product Management
Program Product Management
Course content
- What is product management?
- The customer
- The product marketing strategy and product marketing plan
- Playing with the marketing mix
- The product development phases
- The product life cycle
- Market research
- Product development
- Product packaging
- Location and distribution policy
- Price and pricing strategy
- Promotion of a product
- Personnel and personnel policy
Competences and skills
- Being able to develop and execute professional market research
- Being able to draw the product marketing strategy and product marketing plan professionally
- Being able to use the marketing mix efficiently
- Being able to implement the marketing strategy align with the product life cycle
Opportunities for the future
- Product Manager
Starting dates group course Product Management
| Study method | Location | Lesson | First lesson | Last lesson | Hours | |
|---|---|---|---|---|---|---|
| At home | Wherever you want | Your own schedule | Whenever you want | Your own choice | Your own schedule |  |
Practical info
You can get started right after your registration! The digital course will be on your profile page within the minute. The paper version will be posted immediately and you will receive it quickly at home. Thanks to the flexibility of a home study you study where and when you want. You get a year long guidance from a passionate top teacher through an online platform, so you are not alone! If you are ready, take your exam at one of our exam locations and if you pass, you will receive the diploma!
You receive specially developed, loose-leaf teaching material in a handy storage folder. You have everything you need to make your home study a success. Your textbook contains practical questions at the end of each chapter, comparable to the exam questions. This way, you are prepared when the time to obtain your diploma comes!
Do you want to quickly put your knowledge from the Product Management program into practice? Then follow an internship in the marketing department of a company or in the department that is intensively involved in product development. You gain concrete work experience there, you really use the subject matter in practice, and you further develop your professional network. Handy for later, because this way you increase your chances of getting started as a successful Product Manager.
You can choose the period, place and duration of the internship yourself. Have you found an educational internship? Then request an internship agreement from your training consultant. Complete this document together with your internship provider and return it to us. You can then start immediately, with a maximum of 300 internship hours. Make sure you have completed everything before obtaining your diploma. You are of course not required to do an internship.
Have you mastered the subject matter? Then you take a theoretical exam at one of our exam locations. You choose your own exam time. Do you score at least 60%? Congratulations, you have passed! You will receive the diploma Product Management by post. With this diploma you are immediately employable on the labor market as Product Manager. If you want to start as a self-employed person in primary or secondary occupation, it is also useful to also do the home study Start your own business to follow. That course will prepare you for your new adventure.
Financial info
Tuition fee
For your course you pay Product Management but 249.00 euros. For this you will receive the illustrated course book, the professional guidance of your teacher for one year, access to the online student platform and the possibility to take a free exam within one period of five years at one of our exam locations! Everything for an ideal start!
Product Management
Nice to know about your education Product Management
Study when and where you want.
Online professional guidance.
Unlimited exam attempts.
Recent blogs
Reviews
Tony S.
The teacher is very involved with his subject and his students. We learned what is really necessary on the job.
Bruce B.
Was always welcomed in a very friendly manner. Always received a clear explanation when I needed more info.
Peter P.
Already proved to be very useful to grow professionally.